Lead management is an important process in which potential leads are qualified, analyzed, and nurtured so that they can be converted into new opportunities. With LogixOne CRM’s sales process, leads from various channels enter you radar and the sales-ready leads are converted into deals. It is crucial to have a lead management platform in place if your company want to make the most of prospects who are interested in your product or service and go beyond just identifying them – Lock them in with LogixOne CRM.
Smart web forms for lead generation
Never miss out on any high-intent lead visiting your website. LogixOne CRM helps you capture leads from your landing pages hosted on WordPress, Unbounce, Joomla, and other content management systems with ease, without typing a single line of code.
Scan business cards on the go
Turn your business cards into contacts in CRM. Scan business cards and QR codes using the Card Scanner app and instantly push new contact information into CRM. Not only do you have a safe repository of all your business cards online, you get to stay updated with their business regularly through the prowess of CRM.
From leads to happy, engaged customers
Having a live chat system on your website is the best way to engage with your incoming prospects. In fact, live chat is the most preferred communication channel when a lead lands on a website. Engage with your visitors more personally and convert them to leads right from your chat window.
See tweets from your prospects inside CRM
Add your Twitter profile to your CRM to stay updated on all the likes, mentions, and replies that your business gets. LogixOne CRM automates this lead generation so that you can assign an immediate follow up action to every incoming Twitter lead.
Connect with leads from LinkedIn
LogixOne CRM’s integration with LinkedIn Sales Navigator makes it easy for you to find and interact with your prospects on LinkedIn. View your prospects’ complete professional information from LinkedIn inside your CRM and have the necessary insights to engage with them better.
Discover new leads from Facebook
Generate quality leads from Facebook and have all your lead information synced in your CRM. Use Facebook lead ads to target custom audiences, understand their preferences, and tweak your sales pitch to maximize the chances of winning the deal.
Zia for lead enrichment
The more information that you get about your leads, the higher the chances of converting the lead. Zia’s data enrichment functionality looks for more information about each lead based on the primary information you have added about the lead, thus making your future lead nurturing process more enriched.
Better lead engagement through scoring rules
Dealing with a large number of leads every day makes it difficult to determine which ones to focus on. Scoring rules in LogixOne CRM’s lead management tool lets you prioritize your sales leads with positive and negative scoring to ensure faster conversions. Use sales lead management processes to set your leads individually or make a combination. If leads from a particular industry are where you want to direct your attention, or if trade shows are a promising avenue for your business, assign a higher score to those leads.
Distribute leads automatically
Pre-defined workflow rules let you assign leads to sales reps based on geography, product, or department. You can also use round-robin queues to route leads equally and optimize follow-ups. Ensure that you don’t miss out on leads just because of improper customer engagement methods.
Nurture more leads through omnichannel communication
Don’t just engage through email, make full use of CRM’s omnichannel communication mediums to connect with your leads. Nurture leads through social media, telephone, live chat, and even in person. If webinars are your thing, you can integrate CRM with a host of popular online webinar hosting products and conduct lead nurturing webinars online and sync all your webinar related information to your CRM.
Create and send targeted email campaigns
Engage prospects at every stage of the sales funnel through effective email marketing campaigns. Create targeted campaigns for strategically important customers in your mailing list based on a variety of parameters such as previous engagement, geography, and purchase history. Email analytics in LogixOne CRM also help you identify the emails that have worked well and the ones that need immediate course correction.
Convert leads to deals
When leads are willing to buy your products or services, turn them into deals with just a click. While converting, you can also create immediate follow-up tasks. LogixOne CRM’s mobile app helps you convert your promising leads to deals faster. Moreover, automatic data association of leads to contacts or accounts means that all your lead information is successfully retained and associated to a contact’s information.
Know which ad campaigns bring you quality leads
CRM integrates with Google Ads to bring you a complete picture of your online ad spending and how much revenue each campaign generates. With this integration, you will know the ideal set of keywords that convert, cost per conversion information, and personalize your sales pitch accordingly.
Use CRM’s built-in analytics functionality
Measure the number of leads that you’ve brought in, the conversion rates for different lead sources, sales reps who convert the most, and more, using CRM’s built-in analytics functionality.